Simon Cartwright | Hawke's Bay Photographer

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Project Snapshot: New Profile Imagery for NZ Honey Group

Client: NZ Honey Group

Image use: Marketing/Website

Brief: Capture staff profile imagery of the 12 members of the team in a style to match existing collateral. Provide two edited black-and-white images per person in high and web resolutions.

The client's photography brief specified that their new profile images were to match the style of their existing imagery that another photographer created, some 5 years ago. So that's exactly what we did…

After closely examining the original imagery to determine the type and position of the lighting used (hint: the catchlights in a person’s eyes really help here), we created happy, informal, high-contrast black-and-white imagery at the company's facility in Hastings, and despite the earthquake's best efforts, we had a hoot doing it too! Below are a few samples of the images supplied…

Thanks, NZ Honey Group for having SCP along for the rocky rolly ride. To learn more about NZHG, check them out HERE.